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HSTC Introduces New APP!

Doreen Poreba
January 24, 2013

Twelve-year-old Randi Cass of Stuart is using her technology-smarts to help adopt out animals at the Humane Society of the Treasure Coast’s (HSTC) shelter. With the blessing of the HSTC, she set up an Instagram account that features the adoptable animals residing at the Palm City shelter. Instagram is a social media network in which users share photos they’ve taken with their followers.


“I saw that a friend was following another humane society out of state on Instagram and that’s when I got the idea,” said Cass.


She initiated a meeting with Community Events Manager Jackie Ranaldo, who agreed that it would be an innovative way to adopt out the animals. Each week, Cass receives an adoption report and deletes those animals that have been adopted. She adds the new shelter animals by copying their photos from the HSTC’s website or taking pictures of her own. She then adds the photos and descriptions to the HSTC’s Instagram account. Her mother, Joan, supports her voluntary drive.


“Randi is into both technology and animals and that’s why she thought it as a popular avenue for young kids,” she said. “All of her friends are sharing pictures back and forth and she thought why not do one for the animals. It expands the market from local to state and nationwide. She has followers who live in NY and friends of friends.”


Cass has been volunteering off site for the HSTC since she was just eight years old when she began “Santa Paws,” a Christmas drive for the animals. She made boxes and put them in veterinarian’s offices, grooming establishments, churches and schools to collect toy and food donations for the HSTC. When she turned 12, she was thrilled to have the opportunity to volunteer as a dog walker with her mother.


The keeper of two turtles, two bunnies, two dogs and a couple of fish, Cass hopes to be a veterinarian some day. She also helps with cows that her father has behind his office.


“We would like to get as many people to follow the Humane Society of the Treasure Coast on Instagram as possible,” said Cass.


To follow the HSTC on Instagram, type hstcadopt in the “Search for a user” field in the Instagram app. For more information, call 772-223-8822.


Since 1955, the Humane Society of the Treasure Coast, located at 4100 SW Leighton Farm Ave. in Palm City, has been the leading advocate for animal welfare in the Martin County area. A 501(c)3 private, nonprofit organization, the Humane Society relies on donations, wills and bequests to support its programs and services. As a local Humane Society, HSTC is run independently from any national welfare or humane organization with no financial assistance from these groups. Follow the HSTC on Facebook at, Twitter at and Instagram at hstcadopt. For more information, call 772-223-8822. Media inquiries: 772-221-2425 •


4100 SW Leighton Farm Ave

Palm City, Florida 34990

Main Line: (772) 223-8822

Fax: (772) 220-3610

2015 Treasure Coast Choice Award


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